Apsley Travel · Bespoke Luxury Travel

Luxury Safari Holidays, Privately Designed

A luxury safari is travel at its most elemental — and at its most exhilarating. There is nothing quite like waking before dawn in a canvas suite, stepping out to a guide who has tracked lion since first light, and watching the bush exhale colour as the sun rises over the Mara, the Serengeti or the Okavango. Our bespoke African safaris are built around the things that genuinely shape a great wildlife journey: the right camps, in the right concessions, at the right time of year, with private vehicles and the continent's most respected guides. We work with a small, hand-picked stable of properties — Singita, andBeyond, Wilderness, Great Plains, Cottar's, Angama — chosen for their ethics, their location and their guiding. Whether your dream is the Great Migration river crossings, gorilla trekking in Rwanda, walking with elephants in Botswana, or a malaria-free family safari in the Eastern Cape, our specialists tailor every game drive, transfer and bush dinner to your party. The result is an unhurried, unforgettable safari designed entirely around you.

Speak to a specialist: 020 8142 6099 · hello@apsley.travel

Frequently asked questions

How much does a luxury safari cost?

A bespoke luxury safari with Apsley typically starts from around £8,500–£10,000 per person for a week, including international flights, light aircraft transfers, private guides and full board at top-tier camps. The most exclusive itineraries — private concessions, helicopter transfers, gorilla permits — sit between £15,000 and £30,000+ per person.

When is the best time to go on safari?

It depends on the country and what you want to see. July–October is peak migration season in Kenya and Tanzania. May–October is the dry season in Botswana and Zambia. Southern Africa is excellent year-round. Our specialists match the timing precisely to your wildlife and weather priorities.

Are luxury safaris suitable for families?

Yes. Many top camps offer dedicated family suites, junior ranger programmes and private vehicles for younger children. Malaria-free reserves in South Africa's Eastern Cape are particularly suitable for first-time family safaris.

How long should a safari be?

We recommend a minimum of 7 nights to make the long-haul flights worthwhile, ideally split across two contrasting camps. 10–14 nights allows for a richer multi-camp itinerary or a safari-and-beach combination.

Can you combine a safari with a beach extension?

Absolutely. Zanzibar, Mozambique, Mauritius, the Seychelles and the Maldives all pair beautifully with East and Southern African safaris, and we handle the entire combined itinerary seamlessly.